Executive digital architecture · Singapore · Malaysia · APAC
When someone asks AI about you, what does it say?
Investors, boards, journalists and future partners now look you up in Google and in assistants like ChatGPT, Gemini and Perplexity before they meet you. ProfileArchitect finds out what those answers say, then builds an owned, AI-readable profile so they get you right.
6 questions · instant score · no sign-up
Why accomplished leaders get described wrongly
Your story is scattered
Old bios, press mentions and social profiles disagree with each other. AI assistants blend them into a single answer, mistakes included.
Gaps get filled by someone else
Where there is no clear, authoritative page about you, search and AI fall back on namesakes, outdated roles or nothing at all.
You don't own the source
LinkedIn and media profiles are rented ground. Without a page you control, there is nothing definitive for search engines and assistants to cite.
Who we work with
ProfileArchitect works with a select number of CEOs, founders, business owners, board directors, and high-profile public figures across Asia-Pacific whose personal name is pre-researched in search and AI and whose narrative affects deal flow, media, boards, or enterprise value.
The first answer matters most when you are heading into:
- A fundraise, exit or M&A process
- A board seat, senior appointment or public role
- Media coverage, a keynote or a book launch
- A major partnership or enterprise deal
Each of these starts with due diligence, and due diligence now starts with a search bar or an AI assistant.
How it works
- STEP 1
Diagnose
Answer six questions from memory and get an instant exposure score, with your gaps ranked. Free, about 90 seconds, no sign-up.
- STEP 2
Audit
Apply, and we record what Google, ChatGPT, Gemini and Perplexity say about you today, with screenshots and sources, then name the single highest-leverage fix.
- STEP 3
Build
We build an owned executive profile: a canonical biography, proof pages and FAQs, with structured data that search engines and AI assistants can read and cite.
- STEP 4
Maintain
We keep it current and re-run the same search and AI baseline as models change, so you can see exactly what moved.
Three engagement tiers
Engagements begin with a qualified audit and go only as deep as you need. Prices in SGD, excluding applicable taxes.
Signature (audit)
SGD 1,500
About 10 business days
A recorded baseline of how Google and AI assistants describe you today, the single highest-leverage fix, and an honest next step or decline.
Vantage (architecture)
From SGD 9,500
Typically 4–8 weeks
An owned executive profile site: canonical biography, core proof pages, FAQs, structured data and internal linking, launched against a checklist so search engines and AI assistants have one authoritative source about you.
Apex (stewardship)
From SGD 1,500 / month
Ongoing
Ongoing stewardship: new roles, board seats and proof points published as they happen, with the search and AI baseline re-run as models change.
Who you will work with
Ben Yeoh
Founder · Digital Performance Architect · Kuala Lumpur
Ben Yeoh founded ProfileArchitect after 18 years in corporate training and coaching, where he worked with more than 7,000 people and ran corporate workshops for organisations including Malaysia Airlines, DHL and Petronas. He has built his own websites since 2010 and used search to win those corporate clients; he now brings that work to other leaders, building owned profile sites and structured data so search and AI describe them accurately.
He reviews every audit application himself.
More about Ben and the practice →Proof in production
Our reference build is benyeoh.com, the founder's own site, built on the same architecture we deliver to clients. It is live: the structured identity data, the guides and the links between person and practice can all be inspected. Behind it is an 18-year record of measured, systematic work with organisations such as Malaysia Airlines, DHL and Petronas.
See our track record →Common questions
- How do I hire ProfileArchitect?
- Start with a digital footprint audit at profilearchitect.co/audit. Qualified applicants receive next steps toward Signature, Vantage, or Apex engagements.
- What is executive digital architecture?
- Owned executive web infrastructure—canonical bios, structured data, and AI-readable pages you control—so search and assistants reflect accurate positioning. Deep guides live on benyeoh.com.
- Do you offer executive reputation management?
- We focus on owned hub architecture and accurate machine-readable identity—not review suppression alone. For ORM versus owned infrastructure, read benyeoh.com/executive-reputation-management.
Find out where you stand
Ninety seconds, six questions, no sign-up. You get a score and the first thing to fix.